AsthmaMate has been developed to support people living with asthma in their everyday lives, offering a practical, reassuring digital tool designed to be used as a daily tool.

WDM designed the app brand identity, including naming, visual identity, character design, and app interface, with a strong focus on accessibility, clarity, and emotional connection. At its core, the app is a partnership between people and technology, reinforcing the balance between human care and digital precision. This approach is brought to life through Luno, the oxygen-loving lungs, a friendly character offering gentle guidance and support throughout the user experience.

Client
Houd Research